零感文化
Mission Statement
“To dispel social discrimination, embrace diversity, and enable personalities to shine. We strive to blend comfort with fashion and provide a channel for expressing and showcasing each individual's unique style.”
X+0 STUDIO
Company Overview
X+0 Studio, headquartered in Beijing, China, is a firm that specializes in fashion and design, and is known for its bear character intellectual property. This distinctive IP is commercialized through a range of clothings and stationery products available on key online platforms, including the company's official website and WeChat account. Beyond merchandise, X+0 Studio offers a collaborative platform dedicated to empowering students and emerging professionals. This initiative facilitates their engagement in commissions and projects sourced from established companies. Central to our ethos, X+0 Studio's product line advocates for dispelling societal stereotypes and discrimination, and focuses on our commitment to fostering inclusivity and understanding.
Our value lies in creating a community where our consumers can freely express themselves, encouraging mutual support and understanding. Through our dedication to keeping up with the latest trends, we offer innovative digital and practical tangible products that cater to both futuristic and nostalgic market segments. We value entrepreneurial spirit, aiming to become a network center for designers and artists. Our supply chain is environmentally friendly, incorporating a circular production cycle where we prioritize reuse, reduction, and recycling. We are committed to advancing our mission and continuing to provide our consumers with high-quality products.
X+0 Studio was registered as Beijing Zero Sensation Culture Co., Ltd. on July 25, 2023, and has successfully obtained all requisite documentation for operation. This includes the business license, trademark registration certificate, and work registration certificate, ensuring full compliance with regulatory standards.
X+0 is a sole proprietor firm, with the owner having 100% voting rights. The company has also hired additional contract workers to aid with the creative and production process.
JIALIN XU
安大略艺术设计大学平面设计专业的学生，我凭借对品牌的深刻理解、设计领域的专业知识和管理能力，创建了零感品牌。
The CEO, Jialin Xu, is a graphic design student at OCAD University. Her creativity and awareness of trends have enabled her to conceive product ideas and draft initial sketches. She has experience leading marketing teams for two student organizations during her university tenure, equipping her with the skills necessary to promote the brand and develop advertising campaigns. Having grown up as part of a minority group, she is committed to establishing a brand that dispels discrimination and encourages diversity.